YachtWorld.com and Boats.com Appoint Jeff Moore as U.S. Sales Director
Michael Dahl Appointed Director of OEM and Dealer Programs
SEATTLE – Jan. 5, 2010 – Today, the nation’s leading marine Web-based resources, YachtWorld.com and Boats.com, divisions of Dominion Enterprises, announced they had appointed Jeff Moore as U.S. sales director.
Moore was formerly the VP and west group manager for Cox Auto Trader / Auto Mart where he managed the sales revenues for both Auto Mart and Auto Mercado online and print operations. His responsibilities encompassed 35 locally based sales operations in the western U.S. and more than 50 percent of the division’s total revenue. Moore championed and helped launch Automercado.com, the largest Spanish language automotive Web site in the U.S. Moore was also instrumental in the launch of Automart.com, the nation’s largest dealer-only Web site.
“We are indeed fortunate to have been able to tempt a manager of Jeff’s calibre and experience to join our team,” said Ian Atkins, VP and general manager of YachtWorld.com and Boats.com in making the announcement. “His sales management skills and strategic abilities will be a tremendous asset as we continue to grow and develop our sales teams, who these days are much more regionally located, in order to meet our clients’ needs and requirements.” In a separate announcement, Atkins went on to say “I am also pleased to announce that Michael Dahl has been promoted to the new role of director, OEM and dealer programs, and will be leading our sales initiatives in these key strategic areas of our product development programs. Boat builders and dealers are placing a much greater emphasis and priority on promoting their brands online. Michael’s track record of devising, implementing and executing successful programs for these core clients is a tremendous asset for all involved.”