Signs of Life in the Marine Industry?

Marine distributors see an increase in total sales. According to the National Marine Distributors Association's recent survey, the majority of marine distributors have seen an increase in the total sales volume of marine accessories this year, and mos...

27th August 2010.
By Zuzana Prochazka

Marine distributors see an increase in total sales.

According to the National Marine Distributors Association’s recent survey, the majority of marine distributors have seen an increase in the total sales volume of marine accessories this year, and most expect that trend to continue into next year.

55% of those who responded said the total sales volume of marine accessories was up in 2010 compared with 2009, and only 18% said it was down.  82% expect the total sales volume to go up in 2011.  36% said they expect to maintain larger inventories next year and 55 percent expect that inventory levels will remain the same.

Respondents were split on the average size of dealer orders this year, compared with last year – 36% are seeing increases, 32% are seeing a decrease and 32% say the average order size is the same as it was in 2009.
One of North America’s largest aftermarket suppliers for the boating, RV and outdoor recreation industries, Coast, reported net income of $1.18 million, or 26 cents a diluted share, for the quarter that ended June 30, compared with net income of $1.16 million, or 26 cents a diluted share, for the second quarter of 2009. Coast’s net sales increased by 4.6 percent, to $34.6 million, in the quarter, compared with $33.1 million in the same quarter of 2009. 

It’s not a huge gain, but at least it’s directionally correct. 


About the author:

Zuzana Prochazka

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Zuzana Prochazka is a writer and photographer who freelances for a dozen boating magazines and websites. A USCG 100 Ton Master, Zuzana has cruised, chartered and skippered flotillas in many parts of the world and serves as a presenter on charter destinations and topics. She is the Chair of the New Product Awards committee, judging innovative boats and gear at NMMA and NMEA shows, and currently serves as immediate past president of Boating Writers International. She contributes to Boats.com and YachtWorld.com, and also blogs regularly on her boat review site, TalkoftheDock.com.
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