So, what’s important for your website ...?
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These genuine ‘hot tips’ could not only help your
chances of winning an award but they could also considerably improve
your website based on expert knowledge and opinion.
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- Consumers generally dislike flash introductions
- Make sure you’re clued up on the latest Data Protection Act rules
and regulations
- Make sure your site is simple and easy to use
- Don't promise information then ask the site visitor to phone for more
information - they wish to view it immediately
- Use smaller, low resolution images for quicker loading times
- Make sure it works! Links etc
- Ensure consistency in design
- Know your audience
- Minimize the use of technical jargon
- Keep content relevant, easy to find and up to date
- Say who you are - Home pages should have a brief description of who
you are and what you do, not lines of company history and information,
this should be featured elsewhere
- Make sure your spelling and grammar are correct -
silly mistakes look bad
- Pop up adverts are irritating!
- Navigation is a common issue, make sure yours is easy to follow
and effective
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