img11479Ancasta International Boat Sales, Europe's largest yacht brokerage network today announced a significant development to its Internet marketing campaign for over 1,500 current brokerage listings. The Hamble based business with 20 offices in the UK and Europe already offers a fully searchable used-boats database on its website www.ancasta.com. In a new development announced today, boats listed with Ancasta will also appear in the boats for sale websites of all IPC marine magazine titles as follows - Yachting World, Yachting Monthly, Motor Boat & Yachting, Motorboats Monthly, Practical Boat Owner, Classic Boat - as well as in the IPC group website, www.ybw.com.

As a result of the new partnership Ancasta's boats will be exported every day to these sites as well as www.boats.com and www.yachtworld.com dramatically extending the on-line reach of Ancasta's marketing efforts for its vendors. Announcing this initiative Nick Griffith, Ancasta's Managing Director said "We are pleased to be part of this initiative and are finding the partnership very successful. The direct personal contact Ancasta's 20 plus offices provide combined with the extended exposure Boats.com & YachtWorld.com brings along makes this a very effective partnership. The benefit is that Vendors know when their boat is listed with Ancasta that their boat through Boats.com & YachtWorld.com will enjoy unrivalled exposure backed up by the professionalism of Europe's largest boat sales network. Maximum exposure, minimum selling time and best price are Ancasta's objectives for all our vendors and Boats.com together with YachtWorld.com helps ensure Ancasta International Boats Sales achieves those goals."

Contact:

Ian Atkins
Managing Director
boats.com, Europe
+44 (0)1329 227663
[email protected]

Jocelyne Gerard
Marketing Manager
Ancasta International Boat Sales
+44 (0) 0238 0450008
[email protected]